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Niche Marketing Increasingly Important for Hotels and ResortsNiche marketing is not a new catch phrase in the hospitality industry, particularly in the hotel industry subset. Just like an InsideFlyer.com report that mentions big hotels are making gains by focusing on small demographic markets, hotels of every size are benefiting by recognizing trends and gearing amenities and offerings to specific travelers. A USA Today article demonstrates this tactic ...Yahoo! Contributor Network via Yahoo! News - Feb 06 10:35am
Niche Daily Deal Sites for Moms, Military, Dog Lovers and More ProliferateThere’s an argument to be made that niche deal sites, which target consumers in smaller demographics, have an advantage over the sites competing with Groupon for the broadest audience possible.Techland - Feb 09 08:45am
Architects’ Works Find a Niche in the Digital Age — Q&ATimothy Sakamoto and his business partner, Jochen Repolust, are part of the small but growing niche making mobile apps focused on specific works of architecture.New York Times - Feb 08 03:57pm
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Scottsdale man finds niche as Africa safari guideScottsdale native opens safari guide agency, publishes bookThe Arizona Republic - Feb 09 08:40am
Scents of Kentucky provide niche for local candle makerMint julep, cigar store and honeysuckle vine are some of the scents in which a Lexington-based soy wax candle maker specializes. There's even one that smells like the heady chocolate and pecan mix of Derby-Pie. Winner's Circle is a rose scent with a touch of leather.Lexington Herald-Leader - 1 hour, 5 minutes ago
A nichè of singular architectural beautyA nichè of singular architectural beauty dedicated to St. Philip, patron Saint of Ħaż-Żebbuġ, is to be inaugurated this Friday, February 10 at 10:30h at 47, Freedom Avenue Ħaż-Żebbuġ.Malta Star - Feb 07 04:54am
Survivors of Thai floods carve a temporary niche in AichiThe devastating floods in Thailand last year took a toll on some 450 Japanese companies operating in the country. Some Thai employees of a Panasonic affiliate who lost their jobs after their plant in Ayutthaya was flooded are now working hard at a plant in Owariasahi, Aichi Prefecture.The Japan Times - 2 hours, 24 minutes ago